Remind your dental patients that their insurance benefits will expire at the end of the year!
As 2018 comes to an end, it is crucial to remind your patients of their remaining dental insurance benefits. Sending out a “Use it or Lose it” campaign can boost your practice’s growth and profits by targeting patients that have not completed treatment and/or have outstanding insurance benefits. So start emailing your patients! Patient newsletters are also a great way to connect and build relationships with your patients because they allow you to update and inform them on important events in your office such as promotions, closures, and any special events. In fact, there are peak times to send reminders to your patients that you don’t want to miss.
September is the perfect month to begin reminding your patients of their remaining insurance benefits. As patients schedules become busier with sending kids back to school and getting ready for the holidays, they tend to forget that they have any benefits leftover.
So, what is the most effective and common way to reach out to your dental patients?
Email them. Emailing your patients is a great way to engage them and open up a line of communication. It also encourages patients to contact your office and request an appointment before the time runs out. They will appreciate a timely reminder.
YAPI has created a ready to go email template that you can use to reach your patients and remind them of their end of the year benefits. Keep in mind, showing your patients that you care about their dental health is what will keep them coming back and referring their friends to your practice.
Click on either of the links below. You will be directed to a download page containing a .zip file. From there import your file into YAPI. You can use these templates if you are on version 1.4.331+ For additional instructions on uploading these templates into YAPI, please read this article on our YAPI Knowledge Base.
Ian works as the Content Marketing Manager for YAPI. He is originally from the Central Coast of California but has lived abroad in both Germany and Russia. He has been working at YAPI for nearly three years. He also oversees and produces the Behind the Smiles Podcast, which is hosted by Dr. Gina Dorfman. If you are interested in being a featured guest on our podcast, you can reach Ian directly at email@example.com.