Niche Marketing For Your Dental Practice
In this episode Dr. Gina Dorfman interviews Dr. Tim Rauch, a practicing dentist in Hollister CA, Dental Marketing Guru, and a Co-Founder of Dental Authority Marketing.
Here are a few highlights from this Podcast episode:
Dr. Tim Rauch: At age 22 when I had my whole life planed ahead of me, I was going to be a fighter pilot in the air force. I was going to have a blond haired wife and five kids and probably ride a sports motorcycle. But that all that got taken away. I got the rug got pulled out from under me and I spent a lot of time in hospitals, a lot of time in doctors’ offices…
Dr. Gina Dorfman: Let me ask you a question. In your practice you focus on dental implants, invisalign, six month braces, veneers, and more. I’ve heard you say that because of that focus, you’re able to maintain an optimal life work balance, explain that…
Dr. Tim Rauch: Well yeah, as I said, I work at three day work week and what I’ve been doing is rotating the days I work. So I work Monday, Tuesday, Wednesday, one week, and then I don’t go back to work til the following Wednesday. And I work Wednesday, Thursday and a half day Friday. So it’s three days, one week, two and a half days the next week. And then go back to work on Monday. And so what ends up doing is I have a six day weekend every other weekend. Can you call that a weekend or is that just a week off? … haha.